Microsoft is advertising the Activision Blizzard acquisition in UK newspapers

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Microsoft has placed adverts in The Financial Times today boasting about their potential acquisition of Activision 🎮

to the PlayStation versions of Call Of Duty, Microsoft has now started running full page adds in UK newspapers about what a great idea the deal is.

The adverts focus on their usual rhetoric about bringing the franchise to 150 million more people, which only sounds more ludicrous when you realise how they got that figure: by adding together the number ofThe idea that Switch owners have been so desperate to play Call Of Duty that they’re suddenly going to go out and buy it in their millions is patently absurd but the concept, and these ads in particular, are aimed at people that don’t know much about the games industry – especially as the...

Activision Blizzard could have released a Call Of Duty game on the Switch whenever they liked – and have done so many times for previous Nintendo consoles – but the modern games would be near impossible to run on the system and really don’t match up well with the format’s demographic., which seems unlikely at best and not something it’ll have to prove until well after the acquisition is approved.

 

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