Bulls & Bears: March Madness has become big business

Just like the NFL regular season and playoffs leading to the Super Bowl it is all about destination television, this tournament follows an equally consistent scheduling formula, year-in, year-out. Fan engagement is built on the familiarity of the Sweet Sixteen, the Elite Eight and, of course, the Final Four.

It all starts with wall-to-wall television. It features as much if not more in the way of video streaming — in fact, the men’s tournament represented the tipping point for video streaming for CBS, especially in the past five to seven years.

Business Business Latest News, Business Business Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Binance Coin’s [BNB] breakout above $300 means this for the market’s bullsDisclaimer: The information presented does not constitute financial, investment, trading, or other types of advice and is solely the writer’s opinion The daily market structure has turned bullish A pullback as deep as $290 remains a possibility though Binance Coin [BNB] reacted extremely positively over the past two days of trading. The bullish euphoria over […]
Source: CryptoAmb - 🏆 22. / 68 Read more »