Disney+ Users Paid Up When the Price Rose

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Subscribers to the Disney+ streaming service barely blinked at a 38% price increase that the company imposed in December, and swallowed the additional $3 a month

Subscribers to Walt Disney Co. ’s flagship Disney+ streaming service barely blinked at a 38% price increase that the company imposed in December as part of its launch of an ad-supported streaming product.

About 94% of subscribers to the old, ad-free Disney+ service stayed with the product at a higher price point and swallowedDisney declined to comment on Antenna’s numbers, but the data suggest the company has some headroom to raise the streaming price beyond the current level of $10.99 a month.

 

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Disney+ without ads now costs $3 more a month, and existing subscribers 'didn't care.' Bob Iger has already signaled more price hikes are coming. I think more people will begin to rationalize their streaming services, pausing those they aren't currently watching. DisneyPlus

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I guess they need to make up for the millions of lost subscribers from Q4 2022 to Q1 2023 because of their agenda of injecting sexual ideologies into their children show programming.

ad-free bundle was $19.99 and didn't change. I wouldn't go any higher

If they were smart they would pirate it, and bankrupt them

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