Jack Daniel's says a dog toy company is ripping off its brand. What will the Supreme Court say? | CNN Politics

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Lawyers for Jack Daniel’s will argue to the Supreme Court that a dog toy company violated federal trademark law when it parodied the distiller’s bottle to sell a “Bad Spaniels Silly Squeaker” toy replete with poop-themed jokes

Lawyers for Jack Daniel’s will argue to the Supreme Court on Wednesday that a dog toy company violated federal trademark law when it parodied the distiller’s bottle to sell a “Bad Spaniels Silly Squeaker” toy replete with poop-themed jokes. The case pits the rights of a famous trademark holder against the First Amendment rights of a company that wants to use those marks to sell a humorous product.

Sommers added that the justices’ decision in the matter has the potential to be a landmark ruling if they “help define that line that exists between the First Amendment right of expression – be that parody, be that art, whatever you want to express – versus the important trademark issues that are here where brand owners who have invested a tremendous amount of goodwill don’t want their trademarks used in a manner which could result in potential confusion among the consuming public.

 

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Lol i understand why they are sueing... however this results in a total of 0$ in lost sales... nobody will accidently buy a squeeky toy over a bottle of JD

Nah I’m on the side of the dog toy company with toilet humor

Damaging the brand via knock off images. Case closed. They’ll need to change all their marketing etc.

This is what we’re focusing on now?

Who still buys this crap? There’s a 1000 better

Might be a problem is you could buy a dog toy in the liquor store.

Lol i understand why they are sueing... however this results in a total of 0$ in lost sales... nobody will accidently buy a squeeky toy over a bottle of JD😅 waste of time imo

Jack Daniel’s rn

Just sad

This is fucking sad that this is news and an actual lawsuit.

CNN 🤣🤣

If they win, TJ Max is about to lose half their dog toys.

Seems like an easy win for JD.

...yet the pollute a whole neighborhood!

Bring back Larry King!

Ladies and gentlemen, I present to you… (slowly disappears from camera, revealing…) CNN.

I hope they take them for everything they have. I gave my dog the good whiskey last night by mistake.

Get a grip 🤣

Slow news day huh.

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