Superdawg Drive-In was supposed to last one summer. Now the family-owned business marks 75 years in Chicago.

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It's been 75 years since Maurie and Flaurie Berman opened Superdawg, a late-night hot dog stand that continues to draw Chicagoans in flocks.

Or rather, a Superdawg couple.

“We never say hot dog when we’re referring to our own,” Lisa Drucker said. “Everyone else has hot dogs; we have Superdawgs.”The sausage itself is not made by Vienna Beef, the company that makes most Chicago-style hot dogs. “Superdawgs are made by a private manufacturer, and you can’t get them anywhere else,” Drucker said. “And they’re larger than a traditional Chicago hot dog that you can get somewhere else.”Each Superdawg sausage gets tucked into a steamed poppy-seed bun, before they add semi-traditional Chicago-style toppings: golden yellow mustard, neon green relish, chopped white onion, a kosher dill pickle spear, plus a unique green pickled tomato wedge.

Regulars say, “give me one including,” if they want sport peppers, she added, otherwise the staff will ask every time if you want the hot pickled peppers. “But we don’t put ketchup on it. I tease that we do have ketchup, but that’s only for the fries.”“They’re crinkle cut on all four sides,” Don Drucker said. “We have a proprietary custom made slicer that makes them that way.”“We like to say we’re open 362 days of the year,” he added. “We’re closed Thanksgiving, Christmas and Easter.

 

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