Activate Founder and CEO Michael J. Wolf provides an outlook on the media and technology industries on 'Mornings with Maria.'
Microsoft Gaming CEO Phil Spencer candidly admitted in a recent podcast interview that Xbox cannot win the "console war" against rivalsKinda Funny GamesFILE: Head of Microsoft Xbox Phil Spencer speaks during the Microsoft Xbox E3 2017 media briefing in Los Angeles, California, U.S., June 11, 2017. The Microsoft exec said it was naïve to think that Sony or Nintendo players would switch allegiances over hotly"It’s just not true that if we go off and build great games, all of a sudden you’re going to see console share shift in some dramatic way," Spencer said, adding: "We lost the worst generation to lose in the Xbox One."
Spencer downplayed the idea that Xbox could eclipse its rivals by merely creating games, saying it doesn’t "relate to the reality of most people." "We’re not in the business of out-consoling Sony or out-consoling Nintendo. There isn’t really a great solution for us," Spencer said.
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