The Future Of Personal Finance: Fintech 50 2023

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From lenders targeting lower-income customers to a hotel reservation app that has branched into credit cards, eight personal finance companies made this year’s Fintech50.

onsumer-facing startups have been among the hardest hit as the fintech industry has gone through the upheavals of shrinking market values and desperate moves, including deep layoffs, designed to preserve capital. Still, some have proven resilient and have continued to innovate–and to fulfill fintech’s promise of bringing financial services to those who are underserved by legacy banks and lenders.

A newcomer to the list can also make a less direct pitch for advancing financial inclusion. In October 2022, Snapcommerce, a San Francisco-based discount hotel reservation startup, changed its name toand began offering the SuperCash credit card–even to those who might not necessarily qualify for a normal credit card.

While its 2021 valuation of $25 billion likely wouldn’t hold up if it tried to raise money today, Chime is still sitting on plenty of cash, and the company continued to grow last year, with revenue exceeding $1 billion, according to a person familiar with its finances., a six-year-old company valued at $6.3 billion in its last fundraising round in November 2021.

 

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The Future Of Personal Finance: Fintech 50 2023From lenders targeting lower-income customers to a hotel reservation app that has branched into credit cards, eight personal finance companies made this year’s Fintech 50.
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