This week Yaccarino sent our her first official communication to all employees, with a memo being issued on Monday. The memo was titled Building Twitter 2.0 Together, with the new Twitter CEO being effusive in her praise of Elon Musk, as well as sharing how her vision for the social media platform aligns with his.
“From space exploration to electric vehicles, Elon knew these industries needed transformation, so he did it. More recently it has become increasingly clear that the global town square needs transformation—to drive civilization forward through the unfiltered exchange of information and open dialogue about the things that matter most to us,” her memo opened.
“Twitter is on a mission to become the world’s most accurate real-time information source and a global town square for communication. We’re on the precipice of making history—and that’s not an empty promise. That’s This is not the first time that Twitter as a company has noted that fact that it needs to be a bastion of truth within the social media landscape, but ever since Musk took over as its owner, it seems those ideals have wavered greatly.
As such, it will be interesting to see whether Yaccarino can indeed steer this company in the right direction, or whether this memo is just some empty platitudes directed at a workforce that has recently been culled and instructed to work harder than ever before.