For decades, a handful of Goliaths have dominated the auto industry. But the era of electrification has opened the door for smaller startups to enter the conversation.
California-based Rivian is one new firm competing with Tesla and gunning for a slice of the burgeoning electric-vehicle market. I drove vehicles from both Rivian and Tesla to see how the up-and-comer compares to the EV industry leader. Tesla birthed the EV market as we know it and remains the most successful seller of electric cars in the world.compact SUV is the world's best selling vehicle. Its second most popular offering is the Model 3 sedan.
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