Clone or competitor? Users and lawyers compare Twitter and Threads

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Just how similar is Instagram’s chatty new app, Threads, to Twitter? Earlier this week, Twitter threatened legal action against Meta over the app, which it called a “copycat.

Threads creators pushed back on the accusations, and legal experts note that much is still unknown. For now, “it’s sort of a big question mark,” Jacob Noti-Victor, an associate professor at Yeshiva University’s Cardozo Law School who specializes in intellectual property, told The Associated Press.“People are calling it a Twitter clone but I think there are some key product differences,” said Alexandra Popken, Twitter’s former head of trust and safety operations.

In a Wednesday letter addressed to Meta CEO Mark Zuckerberg, Alex Spiro, an attorney representing Twitter, accused Meta of unlawfully using Twitter’s trade secrets and other intellectual property by hiring former Twitter employees to create a “copycat” app. In addition, despite Threads’ similarities to Twitter, “just the idea of creating a social media platform involving text certainly not something that would be a trade secret,” Noti-Victor added.

Meta has a track record of starting standalone apps that mirror competitors, although many later shut down.

 

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