NBCUniversal's Peacock is the latest streaming service to raise prices for consumers. The hike is the platform's first since its launch in 2020.
A premium plan now costs $5.99, $1 more per month, effective immediately for new customers. Current subscribers will see the new pricing go into effect on August 17, the company said Monday. The more costly"Premium Plus" subscription tier gives subscribers the ability to download select content to watch while not connected to the internet, as well as live access to local NBC channels and ad-free programming.
The price hikes come after competitors Max, Netflix, Disney+ and Hulu have raised their streaming prices over the past two years.
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