Shares
“I am very honored and humbled with this recognition. We at Viva are very happy about the success of Vivamax. We consider Vivamax our pandemic baby venture. We are always on the lookout for new business opportunities at Viva and we discovered streaming as an interesting addition to the existing outlets for our films and creative contents. So we were already in the process of putting up Vivamax when Covid-19 struck the world.
He added, “I believe that Vivamax was launched at the right time and our wonderful team saw the opportunity and we just seized it.” Whether it was strategically planned or a result of underlying circumstances, Vivamax became a byword as the go-to platform for content geared toward mature audiences. From the update that we got, it now owns a library of more than 400 titles with one new title coming out every week.