Shopify dives deeper into AI with new products, including chatbot for merchants

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Shopify's semi-annual product showcase on Wednesday presented AI as a cornerstone of the business's latest offerings.

Shopify Inc. headquarters signage in Ottawa on Tuesday, May 3, 2022. THE CANADIAN PRESS/Sean KilpatrickHe's dabbled with artificial intelligence tools to write product descriptions for his Firebelly Tea company and when someone sends him a long new article, he asks the technology to summarize it so he can decide if it's worth a read later.

Shopify's AI tool kit is now expanding to include Sidekick, a chatbot the company's merchant customers can use to ask questions about business operations. "AI is not going to make a bad business a good business. If it's losing money, you haven't built the right product or you haven't found a market that wants your product, AI cannot help you in this situation," he said.

At many companies AI is helping with transcription, parsing data and forecasting, but some are taking the technology even further, deploying it to help with medical diagnoses, road traffic management and writing.

 

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