Adidas clearing out more Yeezy shoes in second wave | CNN Business

  • 📰 cnni
  • ⏱ Reading Time:
  • 23 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 12%
  • Publisher: 59%

Business News News

Business Business Latest News,Business Business Headlines

Adidas is releasing a second wave of Yeezy shoes into the market as it moves to clear out the inventory of its defunct collaboration with Ye, formerly known as Kanye West

The sportswear company had been under pressure from investors to determine what to do with the merchandise after Adidas, in 2022, terminated its partnership with Ye because of his offensive and antisemitic remarks. Adidas disclosed in May that it would sell the remaining Yeezy stock “and donate money to the organizations that are helping us and that was also hurt by Kanye’s statements.” The company had previously said it expected to lose $1.

But strong sales so far of leftover Yeezy inventory is helping it to recoup some of its losses, the company said. The latest round of Yeezy product clearance following the May release of unsold merchandise will be made available to shoppers through August in the US and worldwide with Adidas committed to donating a “significant amount to selected organizations working to combat discrimination and hate, including racism and antisemitism.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 326. in BUSİNESS

Business Business Latest News, Business Business Headlines