Lipstick Entrepreneur Credits Small Business Program for Success

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Two years after the woman behind a small lipstick business enrolled in a Maestro Entrepreneur Center program, she's expanded products, her customer base and sales.

“When I had my Easy-Bake Oven, I was selling the cakes that I made. I would sell candy to my classmates. So I think it’s kind of always been in me,” she said.She does it all with a flair for sparkle and shine. Her brand is called Lxve Mxffin, spelled with Xs for kisses.Curtis whipped up her formula for vegan, smudge-proof liquid lipsticks some eight years ago. After years of ups and downs, she credits Maestro Entrepreneur Center for helping her refine her formula for success.

Before the entrepreneurship program, she said her goal wasn’t notoriety but to “walk down the street and know someone’s wearing my lipstick.” So it was a big step when she said she recently overheard a conversation among women discussing how much they liked the lipstick, not knowing it was her invention.“We have a few things in the works because we don’t just want to stop at lipsticks,” Curtis said. “There’s so much out there to accomplish.”As a consumer reporter, Marilyn is all about helping people stay safe and save a buck.

 

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