She told the audience that the book answers questions that budding entrepreneurs ask about becoming successful in the beauty industry.
She said, “Please don’t start a business because everybody is doing it, and it looks lucrative. Start a business because you are passionate about it. “My first experience with life hitting my business card was my first exhibition at the Lagos Makeup Fair in December 2015. While running the business alongside my day job, I requested my annual leave and used the time to prepare for the exhibition.
The mother-of-four also admonished young entrepreneurs to explore social media as her brand ‘Nuban Beauty’ had over 30 distributors nationwide before they had a physical store.Mrs Ndekile’s book delves into her unique approach to success – encouraging individuals to venture into uncharted territory and embrace uncertainty.