Meta considering ad-free premium accounts as a way to manage EU regulations

The company is considering offering premium versions of the service that would allow users to opt out of advertising, according to the New York Times. The plan would provide users with the option to pay a regular fee and not see ads. While there are no public plans for when such a product change could be implemented, it would be a considerable change for Meta's general business plan.

Meta announced last week that it was making multiple product changes within Europe to account for the DSA. This includes offering users the ability to have a chronological feed on Facebook and Instagram that is unaffected by artificial intelligence.

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