Positive outlook for essential goods business

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PETALING JAYA: The government will likely continue its cash aid programme in the upcoming Budget 2024 to help ease the burden of the lower-income group, particularly the Bottom-40 (B40) segment.

This is expected to lift the general demand for essential food and beverage products in the country, and as such, should benefit companies in the essential goods business, according to TA Research.

“Against the backdrop of escalating cost and food inflation, we believe that the government’s cash assistance programme is poised to stimulate heightened demand for essential F&B products, particularly among the economically disadvantaged B40 demographic,” it added.

 

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