A brief history of the tech industry’s obsession with celebrity hires

  • 📰 verge
  • ⏱ Reading Time:
  • 19 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 11%
  • Publisher: 67%

Business News News

Business Business Latest News,Business Business Headlines

It's a tale as old as time: tech brand struggles, tech brand hires a celebrity to help save itself, tech brand and celebrity eventually part ways. The newest version of this story was told this...

We use cookies and other tracking technologies to improve your browsing experience on our site, show personalized content and targeted ads, analyze site traffic, and understand where our audiences come from. To learn more or opt-out, read ourIt's a tale as old as time: tech brand struggles, tech brand hires a celebrity to help save itself, tech brand and celebrity eventually part ways.

The newest version of this story was told this week, when the bankrupt-yet-somehow-still-around RadioShackhost can actually resuscitate RadioShack's retail presence in his new role? Likely not. If recent history is any indication, he's already fighting a losing battle., Jay-Z with Tidal), and plenty others have spent time working solely as spokespersons .

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 94. in BUSİNESS

Business Business Latest News, Business Business Headlines