Housing, labour top list of business challenges heading into Whistler’s winter season

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Tourism Whistler provides pre-season update to Whistler’s mayor and council

Though initial forecasts predicted a “softer” winter season, bookings are beginning to pick up as the temperatures continue to drop, according to Tourism Whistler —but the same old challenges remain.

Further, despite the “excellent progress” being made by the Resort Municipality of Whistler and Whistler Housing Authority, “we still are hearing of some of those tight pinches when it comes to housing, which impacts affordability,” Fisher said.Rising costs are being passed down to potential visitors to Whistler, which are being seen in everything from airfare and activities to accommodations and meals, Fisher said.

One big positive is the resort is seeing “very strong” conference business, which is always beneficial for Whistler as conferences typically book in the spring and fall, when the resort is less busy. Looking to the winter ahead, Tourism Whistler was initially anticipating a slower season, “but more recently we have started to see some strong pickup during the festive season and during February, March and April,” Fisher said. “February is still pacing lower than a pre-pandemic February, but where we’re seeing the biggest gaps right now is in that pre-festive week … and then into early January.”

 

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