Alamo Drafthouse's movie-ticket subscription service, Alamo Season Pass, will launch nationwide at all Drafthouse theaters by the end of the year.You will also be able to reserve seats in advance and have the option to add tickets.The popular chain will launch Alamo Season Pass by the end of the year across all its theaters, the company's founder and CEO Tim League told Business Insider.
Since July, a beta version of Season Pass has been used by patrons at Alamo's Yonkers, New York location and its Raleigh, North Carolina theater. League said he's been impressed by the data he's seeing from the beta testing and is now putting the final touches on it to make Season Pass available to his entire chain.
"It's working for us and we love it," League said."It's one of our biggest priorities this year, to get that rolled out." League said Alamo Season Pass will be an unlimited plan for $20 a month in most areas of the country. He noted that in some cases the monthly price will depend on the market, so expect it to be a little more at locations like Drafthouse's downtown Los Angeles space , or its Brooklyn, New York theater .
Season Pass will be available using the Alamo Drafthouse app to reserve seats — days in advance, if you like — from anywhere. You will also have the option to add additional tickets.on the Season Pass beta test at the Yonkers location, which according to the company had over 40,000 people sign up on the waitlist in less than a month. At that time, Season Pass holders were allowed to see the same movie as many times as they wanted and could order tickets to standard-format 2D or 3D movies .
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