Exclusive: Meta to bar political advertisers from using generative AI ads tools

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Facebook owner Meta (META.O) is barring political advertisers from using its new generative AI advertising products, a company spokesperson said on Monday, cutting off campaigns' access to tools that lawmakers have warned could turbo-charge the spread of election misinformation.

is barring political advertisers from using its new generative AI advertising products, a company spokesperson said on Monday, cutting off campaigns' access to tools that lawmakers have warned could turbo-charge the spread of election misinformation.

The policy comes a month after Meta - the world's second-biggest platform for digital ads - announced it was starting toThe tools were initially made available only to a small group of advertisers starting in the spring. They are on track to roll out to all advertisers globally by next year, the company said at the time.

 

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