Naviro chief operating officer Ethan Monkhouse: 'What we’re trying to do is understand how behave, and give actionable solutions that are data-backed.'graduates are aiming to build a multimillion business in the next five years, with software they have designed to help predict the behaviour of music fans.
“What we’re trying to do is understand how behave, and give actionable solutions that are really data-backed,” said Mr Monkhouse. “We both liked , we were good at it, but it wasn’t the end goal. We realised that we’ve got both skill sets in terms of the marketing ability and also the technical ability, so we decided to combine forces and see what we could build,” he said.
Naviro also has several industry advisers, including former Snow Patrol drummer Jonny Quinn and a member of U2, said Mr Monkhouse.