Mark Zuckerberg’s Meta, the parent company of Facebook and Instagram, is claiming to address the potential misuse of AI during the upcoming 2024 presidential election through a new system to label AI-generated videos, images, and audio posted on its platforms. In a blog post on Friday, the company announced that it will start applying “Made with AI” labels to AI-generated content starting in May.
This new policy expands on the company’s previous approach, which only addressed a narrow set of doctored videos. Additionally, Meta will also apply separate and more prominent labels to digitally altered media that poses a high risk of deceiving the public, regardless of whether AI was used in its creation
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