This is “to meet consumer demand for value and affordability while improving efficiencies,” Tiger BrandsIt added that the upgraded packaging lines will offer greater in-house flexibility. This will allow the beloved spread to expand its range of new products.
“Peanut butter is an important staple in the South African diet, and we expect strong growth in this category.”five million kilogramsthat the 100-year-old brand is found in seven out of 10 South African households, totalling 10-million households that purchase peanut butter. “This is a significant investment by Tiger Brands which will further strengthen and grow a proudly homegrown brand,” said Mfini.
Canterbury Biltong in Christchurch is branching out further due to an insatiable demand for its South African-styled dry meat snacks.