A Millennials ETF Does Well, but Can’t Escape the Stigma

Millennials are an attractive market for many companies. But a fund that focuses on companies that target millennials hasn’t attracted much interest from investors, despite impressive returns.

Global X Millennials Thematic ETF was launched in May 2016 with the aim of profiting from the spending habits of the millennial generation. Millennials are set to inherit trillions of dollars over the next few decades, according to research from Royal Bank of Canada, and they already have significant purchasing power. So companies...

In India millennials go broke faster than their startup. They are pretty much living hand to mouth supporting their parents. ‘Middle class’ ‘Royal’ ‘Rajputs’ will be a better Tag in India for SIPs in Banking ETFs. Rajputs dominate the entire north & central India in Huge numbers.

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