Rooibos breaks into global chocolate market

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Master chocolatier Daniel Waldis says he has been experimenting with rooibos for some time.

Rooibos has caught the notice of the chocolate industry as chocolatiers experiment with superfoods with new flavours ahead of Easter sales, the South African Rooibos Council has said.

“Rooibos is rich in health-promoting antioxidants, which help to protect the body against cell damage caused by free radicals. Its naturally sweet taste also makes it an obvious choice for chocolatiers,” she said in a statement. He said rooibos and chocolate shared many similar characteristics, from the fruity, floral, and nutty aromas to the slight levels of astringency, making it an ideal match.

 

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