Kohl's CEO: Planet Fitness, Amazon partnerships are critical to right-sizing our stores

📆 4/11/2019 1:23 AM
📰 CNBC

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Kohl's plans to expand its kiosk and returns program with Amazon to 200 stores, while active and wellness has become 20% of its business, CEO Michelle Gass says.

Kohl's CEO Michelle Gass told CNBC on Wednesday that partnering with companies, such as Planet Fitness and Amazon, will be integral to cutting costs and rightsizing its stores in efforts to drive traffic and grow sales.

Kohl's has plans to expand activewear and wellness products, including golf apparel and Fitbit wearables, by more than 25% in 160 stores. As the gym concept grows, the company expects gymgoers will also walk next door to pick up workout gear, Gass said. The retail and marketplace behemoths first launched their partnership in 2017 with Amazon kiosks in 10 locations around the Los Angeles and Chicago areas.

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