on Wednesday, along with news of a planned 10-for-1 stock split. Shares in the chipmaking giant will begin trading on a split-adjusted basis when the market opens on June 10,
"People would rather buy 16 shares at $20 than four shares at $80, even though it's the same — it's just human nature," he says. A company executing a split merely issues additional shares to current shareholders based on how many shares those people own. In a 2-for-1 split, investors receive two shares of stock for each one they own. Under Nvidia's upcoming 10-for-1 split, someone who owned one share of the stock would wake up on June 10 with 10 shares.
While a lower share price has historically made it easier for retail investors to purchase shares, that's not a huge deal anymore. Virtually every major online brokerage allows customers to trade fractional shares, meaning you can buy shares in Nvidia $10 at a time, regardless of the stock price.
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