Disruption For Growth: Five Lessons From Successful Partnerships

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Sudhanshu Duggal News

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Sudhanshu is a C-suite global transformation leader with proven track record of digital and business transformation. Contact him at Linkedin. Read Sudhanshu Duggal's full executive profile here.

Digital disruption across systems, organizations and processes is essential to staying relevant when it comes to rapidly evolving consumer and technology landscapes. Enterprises have a particularly important goal here: They must form partnerships with startups that have offerings to help those enterprises augment their business goals. These offerings often come in the form of niche technology solutions that help enterprises up their game with AI, big data and more.

In this article, I'll explore my intentional consumer-centric approach for digital disruption and how I leverage the power of ecosystem technology with the goal of driving sustainable progress. Having helped accelerate digital transformation while working with hundreds of startups, I hope to share how big companies can benefit from these partnerships.Digital disruptions in our digital age can often be misconstrued as digital product enhancements or new technology introductions.

Some of the hottest startup ecosystems center on data, AI, martech, web3 and Iot, which have all grown exponentially in the past decade. But how do you decide what partnership is best for you?The world has become a hotbed of innovation, and at the center of these innovations are burgeoning startup ecosystems, most of whom are attempting to solve a piece of the puzzle and hoping to work with organizations hoping to address the needs therein.

One retail brand I worked with prioritized shopper-based design and organized shelves. They did this by focusing on technologies focused on data and AI to optimize their design.Enterprise transformations scale best with CEO and CXO sponsorship. Declare your challenges and make these public. Participate in industry forums to invite solutions. Run hackathons and invite venture capitalists and incubators to help in the match-making process.

 

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Getting Businesses Future-Ready: Strategic Imperatives For Commercial Success Of Digital TransformationSudhanshu is a C-suite global transformation leader with proven track record of digital and business transformation. Contact him at Linkedin. Read Sudhanshu Duggal's full executive profile here.
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