Shane O’Farrell didn’t intend to get rich buying and selling Lego — all the 35-year-old from New Jersey, wanted was a connection to his childhood back in Ireland, where the modest Fort Legoredo was one of his favorite playthings.O’Farrell quickly jumped into what proved to be a lucrative market of buying and flipping coveted Lego sets online.
“It was $60 before being retired in 2021. Then by about a year and a half of it being retired, it was $350,” O’Farrell said. “You’re talking about a 400% return on investment in a year and a half’s time.” “You could just buy the stuff, put it away somewhere in storage and just wait for the price to go up,” he said. “The workload is quite low.”
Out of the estimated thousand he invested in and held onto for years, only one didn’t pay off — a $12 Disney “Frozen” set he resold for $10. “For a young person like me, I have an abundance of time on my hands, but what I lack is significant capital,” he said.
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