Beloved Gusto Bread bakery sees success after small business program at Long Beach City College

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While it can be very rewarding, creating a business from scratch can be full of hardships. Long Beach offers many resources to help aid the process of starting up a new business.

Elizabeth Carroll, CSU Long Beach journalism student, in collaboration with ENYEThanks to business programs offered by Long Beach City College, small business owners, like Gusto Bread, receive help for a path to success., small business owners receive the knowledge and skills in negotiation, marketing and employee management that can immediately be put into action.

Enciso, 33, a Bakersfield native, grew up visiting family in Long Beach and found the city worthy of being called his forever home. "I kind of stumbled upon bread by accident," said Enciso. "I just attempted to learn to use , and I just really didn't stop, it got me hooked." Those that have been catering to their community already can also apply to LBCC small business programs to get help and grow their business.

 

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