How automation can boost your partnerships strategy — and your revenue

Many companies face a quagmire of complexity in managing partnerships.

Impact works with several clients across verticals to make their partnerships run smoother and increase revenue. Of course modern software types of automation vary — from enterprise resource planning to salesforce automation to marketing automation. And now automation is expanding and making its way to partnerships as well.

Not only is it difficult to track outcomes and ensure every partnership is delivering on its promise, but enterprises inevitably also find themselves responsible for discovering and screening new kinds of partnerships, ensuring their brand is safe from fraud, and understanding what incremental value each partnership delivers.

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