From The Bedroom To The Boardroom, How A Sleepwear Company Is Empowering Women

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Ashley Merrill, founder of an innovative sleepwear company, Lunya, wanted to feel effortlessly confident and truly cozy at home. paid colehaan

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The buzzy, luxury sleepwear brand brings a new genre of fashion-forward, comfortable, sleep-promoting garments to women’s bedrooms. Lunya uses high-tech fabrics, such as Celliant, whichFor Merrill, though, Lunya wasn't just about producing one more thing for people to buy. Two pivotal experiences inspired Merrill’s ideas around empowering women in both the boardroom and the bedroom.“I was spending a huge percentage of my life at home in this kind of ill-fitting, schlubby clothing that didn’t make me feel sexy or put together, at all,” she said. “I was spending so much time and energy being a professional outside of the home, and I realized I was kind of throwing that time at home away by not really valuing it that much, at least in how I dressed.

Merrill watched a woman walk up on stage and pitch her business. When she left the room, the male VCs turned to Merrill to asked what she thought. Girls, Inc. works with low-income girls to get them the education, support and inspiration necessary to become “smart, strong and bold.” Lunya recently donated funds to help build a Girls, Inc. program at Lennox Middle School in Los Angeles.

 

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