Major food companies accused of marketing ‘addictive’ food to kids: lawsuit

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Ultra-Processed Food News

Health

Evidence has grown in recent years that highly processed foods are linked to a wide range of chronic health problems, like diabetes and heart disease.

WATCH: Ultra-processed foods are wreaking havoc on our health. These foods, which include sugary drinks, packaged snacks and ready to eat meals, are linked to at least 32 damaging health outcomes, according to a new study – including cancer, major heart and lung conditions, mental health disorders and early death. Joe Scarpelli reports. – Mar 3, 2024Major food companies, including Kraft Heinz, Mondelez and Coca-Cola, were hit with a new lawsuit in the U.S.

His lawyers at the firm Morgan & Morgan, a major U.S. plaintiffs’ firm, described the case as the first of its kind. The other companies being sued are Post Holdings, PepsiCo, General Mills, Nestle’s U.S. arm, WK Kellogg, Mars, Kellanova and Conagra. “There is currently no agreed upon scientific definition of ultra-processed foods,” Sarah Gallo, senior vice president of product policy for the Consumer Brands Association, an industry group representing food and beverage makers, said in a statement.“Attempting to classify foods as unhealthy simply because they are processed, or demonizing food by ignoring its full nutrient content, misleads consumers and exacerbates health disparities.

Martinez’s lawsuit alleges that the food companies have long known their products are harmful and deliberately engineered them to be as addictive as possible. It argues that they are drawing from the same “cigarette playbook” as tobacco giants Philip Morris and R.J. Reynolds, which for a time owned the companies that became Kraft Heinz and Mondelez.The lawsuit includes claims for conspiracy, negligence, fraudulent misrepresentation and unfair business practices.

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