Interview: Henry Low, Country Manager, Amazon Singapore shares how Amazon is prepping deals for its subscribers

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Interview: Henry Low, Country Manager, Amazon Singapore shares how Amazon is prepping deals for its subscribers.

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There is a further fragmentation of the streaming ecosystem with so many players coming to town, like Disney +. How much do you think your company will need to invest in acquiring new content to satiate consumers’ appetite in Prime Video? Will this include local Asian content? As for additional local content, we are always looking for exciting and fresh content from all over the globe, but we don’t have anything to announce right now. Prime members also get access to the other Prime benefits. In Singapore, Amazon Prime brings two-hour delivery with Prime Now; access to Prime Day, a two-day only global shopping event exclusively for Prime members and Twitch Prime – a premium gaming experience on Twitch.

How does a service brand like yours, build a unique brand while promoting awareness for the entertainment you have on your platform?

 

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