The 6 biggest bombshells and takeaways from tech's wild week of earnings, from Amazon to Snapchat

From Facebook to Google, the world's largest tech companies are reporting their Q2 business results. In addition to the revenue and profit numbers that Wall Street pays attention to, the latest batch of earnings reports and investor conference calls packed plenty of surprises. Revelations about specific products, market trends and deals represent the really valuable news, and often say more about a company's prospects than its top or bottom line results.

From Facebook to Google, the world's largest tech companies are reporting their Q2 business results. In addition to the revenue and profit numbers that Wall Street pays attention to, the latest batch of earnings reports and investor conference calls packed plenty of surprises. Revelations about specific products, market trends and deals represent the really valuable news, and often say more about a company's prospects than its top or bottom line results.

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