Edward Razek, Victoria’s Secret Parent’s Longtime Marketing Chief, to Resign

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In recent years, Victoria’s Secret’s emphasis on images of busty supermodels and padded bras has alienated customers and invited criticism that the brand is out of touch

L Brands Inc. said Edward Razek, its longtime chief marketing officer, will step down from his role, as the parent company of Victoria’s Secret faces backlash from consumers about the unit’s marketing strategy.

Chairman and Chief Executive Leslie Wexner, in an internal memo to staff Monday, said Mr. Razek had told him a few weeks ago about his desire to retire from his role this month. Mr. Wexner said Ed Wolf and Bob Campbell would assume Mr. Razek’s duties for now, “while we review how to transition Ed’s work.”

 

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so from now on we should just approach Washington DC and ask them if they would prefer to be addressed as yes Massa or you be the best boss. There's no sense in losing your head over it just give him a year to think about it

those are some big words they're talking about canceling America's signing Authority Indianapolis Indiana and Washington DC. there's much larger implications to those statements made that they've cancelled America's signing Authority

Now they know who I am. They don't know who Trump's frauds are but they know who I am. I had breast augmentation done after I was shot and I know it. Give Jessica Roberts or Stephanie Grisham or any other the frauds and Washington DC a year to think about it

Really! Who cares!

'alienated customers'? When did that happen. Mustve missed that.

Since they allowed themselves to be used by a blackmail mole grooming girls into forced prostitution, out of touch is a light euphemism.

So hiring a transgender model will prove they are more in touch? Don't think so.

Don’t a lot of people buy there stuff. If you don’t like it, don’t buy it, but hey it’s 2019 so get mad about it!

Hopelessly overlooking middle-aged women for at least the last 10 yrs,probably more.Their brand caters to tweens & early-20s who never set foot in VS in the 90s when it was a very different store.Those middle-aged women are who elevated VS in its infancy, & VS has now pushed away

Out dated ed.

Hopelessly overlooking middle-aged women for the last 10 years. Their brand appeals to to the 13-30 crowd who never set foot in VS in the 90s.Those middle-aged women are who elevated VS in its infancy and it was a very different store than you walk in to today.

PlNKSECRET Their quality is crap and their image is all facade. A fantasy that unfortunately appealed to more men than women. Reality check: most women do not look like the models they use nor will they ever wearing their products.

Oh. The sex shop in all the failing malls? The one with one-use garments?

lol those chix are scrawny, what catalog do you get?

Says who?

Yep I want an unpadded bra w style

I like VictoriasSecret

VS will not determine how woman will look in the mirrors nor in the eyes of men/ the world. boycottVS

I’ve worked as a print model sporting 32-21.5-31 measurements at 5’3.” And I learned very quickly that’s I wasn’t the problem, the management sucked. 4)

Little secret, this brand has been 100% tacky from the start.

3. Shitastic manufacturing. This isn’t a luxury brand, this is made by the lowest bidder in China with the lowest quality materials that can be found. This is why the last “strapless seamless push-up bra” gave me a rash that lasted me week. 2)

what makes it out of touch is their promoting of trannys now. I think I'll stop shopping there.

All women know Victoria’s Secret tools: 1. Casting: discarding popular models according to age; casting by measurements. 2. Photoshop: all models are presented as a standard for their sex, flawless bodies that don’t even reflect the models presenting them. 1)

Their goal is enhanced & fantasy appearance of sexual beauty & intrigue. It's their trade mark. Of course it is gonna have the goodies that make their goodies look goodier!? It's the whole point. Its misrepresentation if you only get enhanced version, and not reality of person?

Gay touch needed in the line?

Because it is.

So like everything these days they're getting woke. Shocking

I will start to support victorias secret again once they have trans models

In recent years, Victoria’s Secret’s emphasis on images of busty supermodels and padded bras has alienated customers and invited criticism that the patriarchs running the brand are out of touch with women's breasts on other private parts

Nooooooooooo!!!!

Start up stores are doing a lot better

Agreed. Audience for purchase us women not men

Maybe a transgender will replace him

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Controversial Victoria's Secret CMO Ed Razek Is Leaving the CompanyThe man responsible for the brand's homogenous, airbrushed and sexualized image is out. That interview was the single biggest PR FAIL of the last decade. _alegpaez al parecer tiene que ver con la cancelación It's about fucking time! transphobic bigoted simple twit! Maybe now VictoriasSecret can hire women to run the company and stop the 1980's soft porn method of selling lingerie! Now use real women. DO NOT AIRBRUSH THEM! Stop being 'his' fantasy. Be hers or lose marketshare
Source: Fashionista_com - 🏆 474. / 51 Read more »

Controversial Victoria's Secret CMO Ed Razek Is Leaving the CompanyThe man responsible for the brand's homogenous, airbrushed and sexualized image is out. That interview was the single biggest PR FAIL of the last decade. _alegpaez al parecer tiene que ver con la cancelación It's about fucking time! transphobic bigoted simple twit! Maybe now VictoriasSecret can hire women to run the company and stop the 1980's soft porn method of selling lingerie! Now use real women. DO NOT AIRBRUSH THEM! Stop being 'his' fantasy. Be hers or lose marketshare
Source: Fashionista_com - 🏆 474. / 51 Read more »