GoodRx is launching a new virtual care service - Business Insider

The service was unveiled alongside news that GoodRx acquired HeyDoctor — a San Francisco-based startup that has conducted more than 100,000 consultations in the two years it's been up and running. With GoodRx Care, customers can virtually consult a physician, who can send prescriptions paired with GoodRx coupons to consumers' pharmacy of choice.

Adding a telemedicine service is a smart move for GoodRx since it grants it access to another touchpoint in the patient journey.

Love seeing additional players in the space! Welcome, GoodRx

What they're doing is cool. They -- or someone -- could take it further.

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