How To Craft An Irresistible Pitch For Skeptical Investors

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One third of businesses start with less than $5,000 in capital, but the average small business requires $10,000 in capital to be successful. Even a few small investments could make a big difference for the small-business entrepreneur. That's why crafting an irresistible pitch is key.

start with less than $5,000 in capital, but the average small business requires $10,000 in capital to be successful. Even a few small investments could make a big difference for the small-business entrepreneur. is quite another. To convince investors to bet their hard-earned money on your startup, you’ll need to craft an irresistible pitch – one that even the most skeptical investors can’t reject.

Be as exact and practical as you possibly can and address any gaps that you notice within your pitch. Maybe you notice a discrepancy in how much money you need, and how much money the investors can provide – if you notice it, it's certain that the investors will notice it too, so make sure you address that objection within your presentation.

But there’s one other thing every investor wants : a good story. Once you’ve provided them with all the facts, the data, anticipated profits, it’s time to show them that you can dream, that they can dream, and that your vision for the company is real. Tell them about how you got the idea for your first product, what you’re passionate about, and why you’re determined to make the business succeed.

 

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