How Virgin will shake up cruise industry with this adults-only ship

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It’s the “rock star” cruise for over-18s that’s nothing like we’ve seen before. This is how Aussies can get a piece of the action.

But a cruise ship from billionaire Virgin Group founder Sir Richard Branson was never going to follow the same, safe formula we’ve seen on cruise ships before.

“I think there are some people who would never dream of going on cruises and all our research suggests people are willing to give Virgin a try when we launch a new business and generally they’re happy with the results.”— which is the first of four ships on order by Virgin Voyages — will set off on her maiden voyage to the Caribbean from Miami in April 2020.Virgin Voyages says the ship will ‘disrupt the travel industry’.

Virgin Voyages chief commercial officer Nirmal Saverimuttu told news.com.au this was a ship for people who would not typically consider a cruise holiday. “We put bars in our restaurants, and no one has bars in their restaurants on ships. But if you think about how you live your everyday life, in London or New York or Sydney, we always go to the bar in the restaurant and have a drink before .”

 

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