Salesforce's CMO says being 'values-driven' is key for companies - Business Insider

  • 📰 BusinessInsider
  • ⏱ Reading Time:
  • 53 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 24%
  • Publisher: 51%

Business News News

Business Business Latest News,Business Business Headlines

Salesforce's CMO explains why companies need to be 'values-driven' in order to keep their customers

That outspokenness has translated into a business strategy for Salesforce, which has grown into a $143 billion cloud software company.

Buscemi said it's the view of Salesforce that companies now can't just be about capitalism: They have to be "values-driven" in their approach to everything from marketing to billing to customer support, and making sure those values remain apparent in the "good times and the bad times." Buscemi said that the splashy event — which will feature guest appearances from speakers like President Barack Obama and "Game of Thrones" actor Emilia Clarke, as well as a Fleetwood Mac performance at the official after-party — doubles as a showcase of the company's culture and values.

"We said, wait a minute, what are the top world issues and how can we inspire people to make change and contribute? We immediately went to our relationship with United Nations," Buscemi said. "We said like we could try to create these conversations. They're having these conversations, bring them here and get them inspire business leaders to take action and get individuals to take more action.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 729. in BUSİNESS

Business Business Latest News, Business Business Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

ThreeKit: 3D photography startup funding by former NFL star and Salesforce - Business InsiderFounded in 2005 by Hollywood special effects veteran Ben Houston, ThreeKit uses 3D software to provide realistic product renderings for online retailers.
Source: BusinessInsider - 🏆 729. / 51 Read more »

JEDI means war and these people at Microsoft and AWS play a key role - Business InsiderHere are the power players at Amazon and Microsoft who will play a key role in their battles over the government cloud market, which could be worth $100 billion
Source: BusinessInsider - 🏆 729. / 51 Read more »

The career of Steve Davis, head of Elon Musk's Boring Company - Business InsiderThe president of Elon Musk's Boring Company has a whimsical resume, including owning a bar called 'Thomas Foolery' and a yogurt shop he sold for $1 Hi There Are you looking for amazing offer now Contact Me: can i be next in line? algae biofuel company founder 20 years before its time. vegan gluten free burger patty company founder 10 years before impossible burger. first exoskeleton company founder in canada. founder of better instagram elonmusk is the only man i'd work for hireme
Source: BusinessInsider - 🏆 729. / 51 Read more »

The Drive-Thru: Alibaba, Under Armour, and bursting balls of slime - Business InsiderThe Drive-Thru: Alibaba celebrates Singles Day, Under Armour battles scandal, and Target workers face off against bursting balls of slime
Source: BusinessInsider - 🏆 729. / 51 Read more »

Magic Leap CFO Scott Henry steps down, SVP John Gaeta has left company - Business InsiderBREAKING: Magic Leap's CFO is stepping down after it was 'mutually decided' it was time for someone new. Read the email Magic Leap's CEO just sent to employees.
Source: BusinessInsider - 🏆 729. / 51 Read more »

Walmart’s e-commerce growth is driven by online grocery - Business InsiderWalmart's online grocery business is a key factor to its e-commerce and overall sales growth — and the e-tailer is still expanding these efforts.
Source: BusinessInsider - 🏆 729. / 51 Read more »