She Took a Chance and Started a Puzzle Company. Then Came Quarantine.

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'We specifically used the term survivor’s guilt,' jiggypuzzles founder Kaylin Marcotte says of her newfound success. 'Now that these are the circumstances, how do we [operate] in the most responsible, impactful way?”

Let’s go back to the fall of 2019. In the Before Times, we hugged, we danced, we shared our drinks, totally oblivious to how soon we’d come to miss such simple things. But what if you had known the crisis was just months away? Would you have invested in Zoom? Created an underground bunker filled with flour and toilet paper? Moved out of your studio apartment for a house in the country?

 

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