Within the Southeast Asian market,, the regional full spectrum fintech arm of Axiata, already has a head start in this space. The company recently took centre stage in the fintech industry when it became one of the few winners of the highly coveted digital bank license in Malaysia and will be leading the efforts to close the gap on financial inclusion.
Additionally, through its holistic fintech ecosystem spanning its all-in-one fintech app that has accumulated over 10 million users, merchant solutions that has more than half a million merchant touchpoints, and cross-border payment platform that bridges transactions across 7 countries, Boost has a distinct incumbent advantage of leveraging and integrating its AI-based lending business across its various business verticals within its upcoming digital bank offerings to become a leader in the...
The company is expected to further expand and extrapolate this model across its holistic fintech ecosystem for both merchants and users, potentially spanning across its partners in bill payments, online shopping, micro-insurance, entertainment, and more with the upcoming digital bank.