, a philanthropic org focusing on new talent and project development, and SP Cine, the energetic São Paulo City film commission, did an extraordinary job to support and promote Brazilian filmmakers and companies’ presence at festivals, drawing on highly contained resources.
The ApexBrasil journey, as she put it, “begins with understanding what are the priority markets, understanding and designing together, defining together what are the strategies for each of those markets, implementing capacity building programs.” The Brazilian government is looking to double its co-production partner countries around the world, Muniz noted.
In April, Margareth Menezes, Brazil’s Ministry of Culture, donated €1 million to the audiovisual program of the nine Portuguese-language countries joined in the Community of Portuguese Language Countries , aimed primarily at bolstering the industry in Africa., Brazil’s public film-TV agency which has been a major driver for the sectors, has already plowed €14 million into majority and minority film co-productions, said Daniel Tonucci, Ancine co-ordinator of International Programs.