Why billionaire Dustin Moskovitz keeps buying up shares of his software company Asana

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Asana CEO Dustin Moskovitz has taken an unusually large equity position in his company after the stock plummeted from its 2021 high.

The typical playbook for a successful tech founder looks something like this.

"It's been a wild two years in the market and there have been some interesting buying opportunities," Moskovitz said in an interview with CNBC. For Moskovitz, who has a net worth over $12 billion — mostly from his early stake in Facebook, now Meta — becoming majority owner of Asana isn't about control. Rather, he sees it as the best way to invest to support his philanthropy., a promise by some of the wealthiest people in the world to donate most of their fortunes to charity. Moskovitz and his wife, former journalist Cari Tuna, dole out their funds through Good Ventures, based on recommendations from Open Philanthropy.

"I definitely think there's a big risk there — something I spend a lot of time thinking about," Moskovitz said.

 

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