The new product, designed to be reminiscent of the Cybertruck's particularly angular design, costs $150 for just two bottles of beer, described by Tesla as"a Helles Lager with European Noble Hops Saaz and Hallertau Mittlefruh." The set comes with two ceramic beer steins, which,
The beer is brewed by Buzzrock Brewing Co., a California brewery not far from Tesla's Torrance showroom.In 2020, Tesla launched a limited edition Tequila, complete with a bottle shaped like a lightning bolt and a $250 price tag. In March, Tesla launched its signature GigaBeer, another Cybertruck-inspired brew that retailed for around $30 a bottle.Tesla sold a $50"Cyberwhistle" in 2021, another limited-edition product inspired by the Cybertruck.