Apple’s AirPods Pro Could Soon Disrupt the Hearing Aid Industry

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Hearing Aids,Accessibility,Apple

AirPods revolutionized the wireless earbuds category and are poised to do the same for over-the-counter hearing aids.

If you didn’t hear the big news at Apple’s “It’s Glowtime” event on Monday, well, the company has plans to help with that. Imminent upgrades to Apple’s second-generation AirPods Pro wireless earbuds will soon outfit the ubiquitous headphones with hearing aid features, further disrupting a market well in the throes of a disruption already.

So if you have trouble hearing highs, those settings will also be applied to phone calls, music, movies, and games—all automatically. Most other OTC hearing aids shut their hearing aid features off altogether whenever you are streaming media, so this could represent a real, game-changing improvement for people with hearing loss.

 

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