With three decades of experience at Mars, CEO Grant Reid has seen the company undergo a massive transformation.
Reid recently sat down with Business Insider to discuss the transformation of Mars, known for its iconic candy brands such as M&M, Snickers, and Skittles, as well as its petcare business that spans from dog food to medical care. With these interactions, you know who's buying, you know what they're interested in, you can actually start a dialogue, a much deeper emotional connection with the consumer, which is fantastic with a brand like M&M's, and, similarly, with some of the new brands, you have an opportunity to do that as well.Sustainability has been a huge topic, and Mars has made some big promises on sustainability.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:
Canada Canada Latest News, Canada Canada Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Whole Foods CEO John Mackey memo on employee survey - Business InsiderWhole Foods CEO John Mackey sent an email memo on Monday summarizing the findings of an internal employee survey with 68,000 responses. “Better communication” often pops up on these surveys. But it can be hard to define. Better comms from who/where? About what? How/when do you like to get it? Focus groups can help get at answers - and show employees you are serious about improving. leadership internalcomms
Source: BusinessInsider - 🏆 729. / 51 Read more »
Facebook CEO Mark Zuckerberg: 2020 'is going to be a very tough year' - Business InsiderFacebook is gearing up for a year from hell in 2020, Mark Zuckerberg warns: 'This is going to be a very tough year' .facebook I'll sing a little prayer for you! It maybe it may not be. It just depends What would happen if Russia or china wanted to buy facebook Is there a system in place?
Source: BusinessInsider - 🏆 729. / 51 Read more »
Google Cloud CEO Kurian explains alliance with IT services giant HCL - Business InsiderGoogle Cloud CEO Thomas Kurian explains how its new partnership with HCL boost its cloud IT services capabilities versus Amazon and Microsoft.
Source: BusinessInsider - 🏆 729. / 51 Read more »
CEO defends Beyond Meat as shares tank: 'My focus is entirely on growing this business''People have asked me, 'Do you want to do a partnership with a larger company?' I have no interest in that. I want to be that larger company,' Beyond Meat's Ethan Brown says. Could be that the product just tastes like dogshit How many shares is he selling today? Here to invest 😉
Source: CNBC - 🏆 12. / 72 Read more »