, is still somewhat of a newcomer on the chain's permanent menu. But the company says that in the roughly two short years that it has been available, that sandwich has already become a"billion dollar brand."of the sandwich adds on shredded lettuce, roma tomatoes, and mayo. There's also a Spicy McCrispy, available in both basic and deluxe versions, that comes with a spicy pepper sauce.
in 2019. It's currently available in the United States and some of McDonald's other major markets across worldwide, from the United Kingdom to Australia.with investors on Oct. 30, chief financial officer Ian Borden announced that the McCrispy continues to drive growth for McDonald's and is now a"billion dollar brand" for the company.This isn't the first time McDonald's has emphasized the importance of the McCrispy for the overall brand.
"We're just going to need to continue to keep a close eye on that $45,000 and under consumer because of the pressure that they're feeling there and make sure that we're offering value, but hopefully the industry stays disciplined as well on pricing," McDonald's CEO Chris Kempczinski said.Zoe Strozewski is a News Writer for Eat This, Not That! A Chicago native who now lives in New Jersey, she graduated from Kean University in 2020 with a bachelor’s degree in journalism.